2024 FW / Maritime Silk Road Landscape "Return to the Heart" Autumn-Winter Show

In recent years, Quanzhou has become a popular tourist destination, attracting young consumers with its rich historical and cultural heritage and urban charm. Numerous celebrity variety shows have filmed in Quanzhou, and more fashion brands and magazines are flocking to the city to host high-profile fashion events and photo shoots, further amplifying Quanzhou's cultural appeal.

2021 AW / New World View

On October 31, 2021, the original Chinese designer brand CABBEEN took "New World View" as its theme and adopted a combination of LIVE and documentary presentation forms to stage a T - runway fashion show integrating Chinese urban characteristics.

2020 AW / "The Birth of Golden Spear" Closing Show of Shanghai Fashion Week

In 2020, with the brand concept of 'subverting the popular', it set off again with the theme of 'The Birth of Golden Arms', and the story background of ancient battlefield civilization, presenting an immersive fashion show that showcases the collision between Chinese civilization and modern technology.

2019 AW / "Project Moon Rabbit" Closing Show of Shanghai Fashion Week

In 2019, the closing show of Shanghai Fashion Week was staged with great attention in a sci - fi and avant - garde atmosphere. The designer brand CABBEEN made its first cross - border attempt with Chinese aerospace culture.